An important parameter for some advertisers is the data on site traffic. A new parameter “traffic” has been added to the site catalog, which expresses the average monthly traffic of the site.
At this moment, publishers are starting to add their traffic and it will be projected into the catalog on an ongoing basis. Every change in the catalog is checked.
Currently, the average monthly traffic is entered by the publishers themselves without verification, so it is tentative. In case of doubt, the traffic will be individually verified. In the future, the function for automatic retrieval of average traffic will be added and verification data will be included in the catalog.