A shopping catalog for easy and direct ordering of articles and contributions from publishers and influencers
Where to get Advertorials
Top-quality articles and link-building are the fundament. PR Yard helps us get publishers in the specified fields to boost the link profile of our website in a highly competitive environment.
Vít Dlouhý, OKfin.cz
Content marketing on the Internet means creating and distributing content that catches the eye of Internet visitors, informs them about your services or product, and encourages them to purchase your services or product. Users consume content on the Internet actively (search engines) or passively (magazines and social networks). Content marketing with the help of advertorials and posts on social networks will help you get the necessary information to consumers of content where they are looking for or consuming it.
What is a advertorial?
A advertorial is an advertising article written by an editor as regular media content. Thanks to this technique, the reader does not perceive the article (message) as an advertising article (message). The reader sees the article as a practical informative text. Hence, paid or sponsored articles are part of what is called subliminal advertising. Advertorial is an acronym for “a paid advertising article”. Term “advertorial”, which is composed of two English words, “advert” and “editorial”. The PR yard platform offers various advertorials in Czech, English and Slovak.
Link-building through advertorials
Advertorials are frequently used as a method of link-building. Link-building is a term for getting other websites to link back to your website. Internet search engines rank websites in their results (SERP) in order of popularity. To determine the popularity of each website, the search engines use various resources called signals. The popularity of a website is derived mainly its back-links. The popularity of individual websites differs, which some SEO tools express in the form of “rank”. More popular website is ranked higher. The PR Yard catalogue allows you Domain-rank and Alexa-rank (ranking in reverse order i.e. the higher the worse).
Some search engines see as a signal also references in social media. With PR Yard, you can buy advertorials not only on websites, but also from influencers on social media. The influencer is a person with one or more social media accounts followed by scores (thousands to hundreds of thousands) of followers. “Follower” is an term for a person following a particular influencer across social media.
Advertorials or posts on social media will help not only as a source of back-links and signals for search engines, but also as a source of real visitors. At the same time, the articles will boost your brand awareness. A skilful influencer has the potential to raise your e-shop sales and profit.
PR Yard Assistance
Do you find it too difficult? Need to buy back-links or posts on social media? Use the services of PR Yard Assistance!
Write to 📧 firstname.lastname@example.org, 📢 Let us know what you need 🤩 and we will take care of the rest. 👍
PR Yard media s.r.o.
Company registration number: 07840772
463 12 Liberec
Phone: +420 774 776 765 (czech, german, polish speaker)
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