A backlink marketplace is a platform where advertisers can buy backlinks from website publishers, and publishers can monetize their websites by selling article placements. PR Yard connects both sides in a transparent, metric-driven environment. The goal is simple: that new customers find you where they look today, in search engines and in AI assistants.
What is a Backlink Marketplace?
Instead of reaching out to website owners individually, negotiating prices and hoping for a response, a backlink marketplace lets you browse a catalog of websites, see their SEO metrics upfront, and order directly. It's like an e-shop for backlinks.
Key features of a good backlink marketplace:
- Verified websites — every site is checked before being listed
- Transparent metrics — Domain Rating (DR), organic traffic, keywords visible for each site
- Fixed pricing — publishers set prices, no hidden fees
- Multiple languages — access websites across different markets
- Editorial services — option to have articles written by professional copywriters
PR Yard — Your Backlink Marketplace
PR Yard is a marketplace with 2,200+ websites in 11 languages including English, Czech, Slovak, German, Spanish, French, Latvian, Portuguese and more. Every website displays real-time SEO metrics so you can make data-driven decisions.
For Advertisers (Buyers)
- Browse the catalog filtered by DR, traffic, language, category and price
- Create orders and purchase backlinks on multiple websites at once
- Choose who writes the article — you, the publisher, or our copywriters
- Track order progress and communicate with publishers in-app
For Publishers (Sellers)
- List your websites and set your own prices
- Receive orders from advertisers looking for placements
- Get paid for publishing articles with backlinks
- Manage everything from a single dashboard
How Does It Compare to Other Marketplaces?
Unlike platforms that charge percentage fees on every transaction, PR Yard operates on a credit-based system. You top up your account and buy directly from publishers. Prices are set by publishers and fully visible before you commit.
PR Yard also offers editorial services — if you need articles written, translated or proofread, you can order these alongside your backlink placements.
An article on a topical website works for search engines and AI
Search engines and AI assistants build their answers from what trusted websites have written about your field. An article on a topical website in your customers' language is exactly that kind of source: it gives search engines a link and raises the chance that when a customer asks, the answer includes you. See how visibility in search engines and AI works and what you can do about it.
Does a published article help with AI visibility too?
AI assistants draw on websites they consider trustworthy and list their sources. An article on a topical website in your customers' language is such a source. Nobody can honestly guarantee that a specific model will mention you, which is why we do not promise it either.
Sponsored articles
A sponsored article is a text written for the readers of a particular website, in which your brand or product appears in context, with a link to your website. Readers take it as a regular article because it gives them something, and that is why search engines and AI assistants read it too.
In the PR Yard catalog you see the topic, traffic and publication price upfront for every website and pay only for published articles. You order articles in English, German, Polish, Czech, Spanish and other languages, from one account.
Visibility in search engines and AI
Search engines and AI assistants build their answers from what trusted websites have written about a field. An article on an industry website is such a source: for search engines it brings a link, for AI the context in which your company is written about.
Nobody can honestly guarantee that a specific model will name you. Articles on the websites AI draws from raise the chance. How it works and what to do about it: visibility in search engines and AI.
Backlinks and link building
Backlinks remain one of the most important ranking factors in search engines. A link from editorial text on a quality website passes authority to your website. What matters is the quality and topical closeness of the linking website, not the number of links.
Buying backlinks in the catalog comes without a subscription: websites sorted by domain strength (DR), traffic and price, and you pay only for published articles. The basis of link building for agencies and companies.