The standard page length used in PR Yard is 1500 characters without spaces.
The length of the Czech standard page is 1800 characters including spaces. This length is based on the functionality of typewriters (60 characters on 30 lines). Each country has its own length standard from 1125 characters without spaces to 1800 characters with spaces. Additionally, in the English-speaking world, word count is used instead of character count (US 250 words).
The PR Yard marketplace provides article publishing, copywriting and translation services. The European Union is the unifying element of many European countries, and uses its own standards for communication between individual countries. The European standard for a standard page is 1500 characters without spaces. PR Yard is international, so it uses this European standard.
Call 📞 (+420) 774 776 765 or write 📧 info@pryard.com, 📢 tell us what you need 🤩 and we will organise everything. 👍
Backlinks
Backlinks are one of the most important factors in SEO. These are links from other websites to your website, which search engines consider as an indicator of trustworthiness. Quality backlinks from relevant websites can significantly improve your website's search engine rankings.
There are several ways to get backlinks: - Creating quality content that others want to share - Guest posting on relevant websites - PR articles and advertorials
The quality of linking websites is key, not their quantity.
PR Articles (Advertorials)
PR articles are editorial content written in advertising form. Readers perceive it as a regular article, not as advertising, because it provides useful information. A PR article (or advertorial) falls under native advertising - it naturally fits into the website's content.
In the Czech environment, the term "PR article" is used, while abroad "advertorial" is more common (a compound of "advertisement" and "editorial"). In the PR Yard catalog, you can order PR articles in Czech, Slovak, Polish, German, and English.
Linkbuilding Through Paid Articles
Paid articles are an effective method of linkbuilding - building backlinks. Search engines evaluate the popularity of pages based on how many and how quality links point to them.
Each page has its own authority (ranking), which affects the weight of its links. In the PR Yard catalog, you'll find websites sorted by the Ahrefs Domain Rating (DR) metric, which measures domain strength. The higher the DR, the more valuable the links from that website are.