A link building marketplace is a platform that connects SEO professionals and businesses with website publishers who sell article placements with backlinks. Instead of cold outreach and manual negotiation, a marketplace gives you instant access to thousands of vetted publishers with transparent pricing and metrics.

Why Use a Link Building Marketplace?

PR Yard — Link Building Marketplace for SEO Professionals

PR Yard gives you access to 1,900+ verified publishers across 15+ languages. Every publisher in our backlink marketplace is reviewed before listing. You see real-time Ahrefs metrics, organic traffic data and publisher pricing — no hidden fees, no surprises.

What Sets PR Yard Apart?

How It Works

  1. Sign up free — create your account in seconds
  2. Create an order — describe what you want to promote
  3. Browse & buy — select websites from the catalog and order dofollow backlinks
  4. Content goes live — articles are published with your links included

Call 📞 (+420) 777 274 784 or write 📧 info@pryard.com, 📢 tell us what you need 🤩 and we will organise everything. 👍

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Backlinks

Backlinks are one of the most important factors in SEO. These are links from other websites to your website, which search engines consider as an indicator of trustworthiness. Quality backlinks from relevant websites can significantly improve your website's search engine rankings.

There are several ways to get backlinks: - Creating quality content that others want to share - Guest posting on relevant websites - PR articles and advertorials

The quality of linking websites is key, not their quantity.

PR Articles (Advertorials)

PR articles are editorial content written in advertising form. Readers perceive it as a regular article, not as advertising, because it provides useful information. A PR article (or advertorial) falls under native advertising - it naturally fits into the website's content.

In the Czech environment, the term "PR article" is used, while abroad "advertorial" is more common (a compound of "advertisement" and "editorial"). In the PR Yard catalog, you can order PR articles in Czech, Slovak, Polish, German, and English.

Linkbuilding Through Paid Articles

Paid articles are an effective method of linkbuilding - building backlinks. Search engines evaluate the popularity of pages based on how many and how quality links point to them.

Each page has its own authority (ranking), which affects the weight of its links. In the PR Yard catalog, you'll find websites sorted by the Ahrefs Domain Rating (DR) metric, which measures domain strength. The higher the DR, the more valuable the links from that website are.